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Transparent pricing

Digital marketing and web design prices

Real starting prices for SEO, PPC, social, email, websites, apps and AI. Rolling monthly contracts, ad spend paid direct to the platform, and VAT shown separately.

  • Prices published for every service
  • Ad spend paid direct
  • No lock-in contracts

Quick answer

ProntX publishes its digital marketing agency pricing in full. SEO starts at £595 a month, PPC management at £450, social media at £650, email at £450, websites at £1,950, ecommerce at £3,950, app MVPs at £9,500 and AI tools at £2,500, all ex VAT, on rolling monthly terms for UK businesses.

Last updated · Reviewed by the ProntX strategy team

Why we publish prices

Digital marketing agency pricing, on one page

We publish our digital marketing agency pricing because you should know the cost before you book a call. Every figure below is a real starting price, not a teaser.

Most UK agencies hide their prices behind a discovery call. ProntX does the opposite: SEO packages, PPC management cost, social media marketing packages, email, website cost and app budgets are all listed here, with the terms that sit behind them.

Publishing prices saves everyone time. You can check whether we fit your budget before you speak to anyone, and when you do get in touch the conversation is about your goals rather than a guessing game. It also keeps us honest, because the same starting price applies whether you are a sole trader or a national brand.

Every price is “from”, in pounds, and excludes VAT. Entry tiers are fixed. Higher tiers are shown as typical ranges, because the final figure depends on how many locations, products, pages or campaigns are involved. After a free audit we send a fixed quote, so the number you approve is the number you pay.

ProntX starting prices (GBP, excluding VAT)
ServiceFromBillingWhat it covers
SEO and AI search£595Monthly, rollingLocal and small business SEO, GEO and AEO included
PPC and Google Ads£450Monthly, rollingManagement fee. Ad spend is paid direct to Google
Social media marketing£650Monthly, rollingOrganic content plus paid social management
Email marketing£450Monthly, rollingFlows, campaigns and list growth
Website design£1,950One-off projectFast, SEO-ready business websites
Ecommerce website£3,950One-off projectShopify or WooCommerce stores
Mobile app MVP£9,500One-off projectiOS and Android from one codebase
AI chatbot or automation£2,500One-off projectAssistants and workflows trained on your data

SEO pricing

How much does SEO cost in the UK?

SEO with ProntX starts at £595 a month for local businesses. Most growing companies with several services or locations sit between £1,200 and £2,000 a month.

Plan Who it suits Price (ex VAT)
Local SEO One location or service area, local map pack, Google Business Profile, core pages From £595/month
Growth SEO Several locations or service lines, regular content, digital PR and links, AI search optimisation Typical £1,200 to £2,000/month
Scale SEO Large or ecommerce sites, national or multi-region targeting, technical programmes Quoted on scope

Every SEO plan includes a technical health check, keyword and page mapping, on-page optimisation, monthly reporting and AI search visibility tracking. Growth plans add a steady content programme and outreach for links and mentions. See what each plan covers on our SEO services page, or start with local SEO if you serve one area.

PPC pricing

What does PPC management cost?

PPC management starts at £450 a month for accounts spending up to £3,000 a month on ads. The fee is set by spend band, and your ad spend is paid directly to Google.

Monthly ad spend Management fee (ex VAT) What it covers
Up to £3,000 £450/month Search and Performance Max campaigns, weekly optimisation, monthly report
£3,000 to £10,000 Typical £750 to £1,200/month More campaigns and markets, Shopping feeds, landing page testing
£10,000+ Quoted on scope Multi-account or multi-channel programmes, custom reporting

Setup of a new account or a rebuild of a neglected one is included in the first month on every band. If you already run ads and want a second opinion before switching, our PPC audit shows where budget is being wasted. Full details are on the PPC management page.

Social and email

How much are social media marketing packages and email marketing?

Social media marketing packages start at £650 a month and email marketing at £450 a month. Both run on the same rolling monthly terms as SEO and PPC.

Social media marketing packages

Plan Who it suits Price (ex VAT)
Social Starter Organic content and community management on up to two platforms From £650/month
Social Growth More platforms and posts, short-form video, paid social campaign management Typical £1,000 to £1,800/month
Social Scale Always-on paid social, creator content, multiple brands or regions Quoted on scope

Paid social ad spend is billed by Meta, TikTok or LinkedIn directly to your card, just like Google Ads. More on our social media marketing service.

Email marketing

Plan Who it suits Price (ex VAT)
Email Essentials Core automated flows (welcome, abandoned cart, win-back) plus two campaigns a month From £450/month
Email Growth Weekly campaigns, segmentation, A/B testing, more flows Typical £750 to £1,250/month
Email Scale Large lists, several brands or stores, deliverability programmes Quoted on scope

Website cost UK

How much does a website, app or AI tool cost?

A business website from ProntX starts at £1,950 and an ecommerce store at £3,950. App MVPs start at £9,500 and AI chatbots or automations at £2,500.

Websites

Build What you get Price (ex VAT)
Business website Custom design, up to around 10 pages, mobile-first, SEO-ready, contact forms, analytics From £1,950
Ecommerce website Online store with product catalogue, payments, shipping rules and product SEO From £3,950
Larger or bespoke site Complex integrations, booking systems, large catalogues, multi-language Typical £6,000 to £12,000

Website cost in the UK varies widely because “a website” can mean five pages or five thousand products. We scope every build in writing before work starts. See web design for what is included.

Apps and AI

Build What you get Price (ex VAT)
App MVP A focused first version for iOS and Android to test with real users From £9,500
Full product Accounts, payments, admin dashboard, integrations and launch support Typical £20,000 to £45,000
AI chatbot or automation An assistant trained on your content, or an automation that removes repetitive admin From £2,500
AI agents and integrations Multi-step agents connected to your CRM, inbox or internal tools Typical £5,000 to £15,000

Hosting, maintenance and ongoing improvements after launch are priced separately and are optional. We will tell you the running costs (app store fees, AI usage fees, hosting) before you commit.

Within a range

What moves the price up or down?

Four things decide where you land inside a typical range: how competitive your market is, how much ground you need to cover, how much content is needed, and how much is already in place.

  • Competition: a London law firm faces tougher search results than a village florist, so it needs more content and links to compete.
  • Coverage: more locations, product categories, languages or ad markets mean more pages, campaigns and reporting.
  • Content volume: the number of articles, landing pages, posts or emails produced each month.
  • Starting point: a well-built site with clean tracking needs less fixing than one with technical debt or broken analytics.

We explain which of these apply to you in your quote, so you can see why a figure is what it is and where you could save.

Included and extra

What is included, and what costs extra?

Strategy, setup, reporting and account management are always included in the fee. Media spend and third-party costs are paid by you, directly, at cost.

Always included

  • A named specialist and a senior lead who knows your account
  • Onboarding, tracking checks and account setup in your name
  • A monthly report in plain English, with the actions taken and planned
  • Reply to messages within one working day
  • AI search visibility checks on SEO plans
  • Access to all your data, at any time, with no export fees

Costs extra (paid direct or at cost)

  • Ad spend on Google, Meta, TikTok or LinkedIn, billed to you by the platform
  • Stock photography, video footage or licensed fonts
  • Third-party software: email platforms, SEO tools for your own use, booking or CRM systems
  • Domain names, hosting and app store developer fees
  • Paid placements or sponsored content, only with your approval

Contracts and VAT

What are the contract terms, and how does VAT work?

Monthly services are rolling monthly with 30 days’ notice and no minimum term. All prices exclude VAT, which is added at the standard UK rate where it applies.

Monthly services

Rolling monthly, 30 days’ notice

SEO, PPC, social and email are billed monthly in advance. You can pause, change plan or stop with 30 days’ notice. No exit fees.

Projects

50% deposit, 50% on launch

Websites, apps and AI builds are fixed-price projects. Larger builds can be split into more milestones so payments follow progress.

VAT

Shown as a separate line

Every price on this page excludes VAT. Where VAT applies it is added at the standard rate and shown clearly on each invoice, so you always know the net figure.

Our view

Why not charge a percentage of ad spend?

Because a percentage fee rewards the agency for spending more of your money, not for getting you better results. ProntX charges a flat fee by spend band instead.

Many PPC agencies charge 10 to 20 percent of monthly ad spend. On paper it looks fair, since bigger accounts take more work. In practice it creates a conflict: the agency earns more when your budget goes up, even if the extra spend brings in nothing. Cutting wasted clicks, which is often the fastest win in an account, reduces their fee.

Our flat bands remove that conflict. Your fee only changes when your account moves into a different band, and you decide whether that happens. Ad spend is paid straight to Google or Meta from your own card, never marked up or passed through ProntX, so you can always see exactly what the platforms charged.

Not sure which plan fits?

Request a free growth audit. We will recommend the smallest plan that can hit your goals, and tell you if you do not need us yet.

Get a fixed quote

60 seconds. Video audit within 2 working days.

What do you want to grow?
Which services interest you?
Roughly what budget are you working with?

This only helps us recommend the right plan. Ad spend is separate and paid direct to the platform.

Where should we send your audit?

No spam, no obligation. We use your details only to reply. Privacy

How it works

What happens after you get in touch

  1. 01Free audit

    We review your site, search visibility, ads and competitors, then send a short video walkthrough with the quickest wins.

    Request audit
  2. 02Plan and price

    A one-page plan with goals, channels, timeline and a fixed monthly price. No surprises later.

    See prices
  3. 03Launch in weeks

    Tracking first, then quick wins, then the bigger builds. You see progress in the first month.

    See our work
  4. 04Report and grow

    Monthly report in plain English: leads, sales, cost per result and what we do next.

    Talk to us

FAQ

Pricing questions, answered

Still unsure? Ask us anything. We reply within one working day.

How much does SEO cost per month in the UK?

SEO with ProntX starts at £595 a month plus VAT for a local business with one location. Growth plans covering several services or locations typically cost £1,200 to £2,000 a month. Larger national or ecommerce programmes are quoted on scope. Across the UK market, small business SEO commonly sits between £500 and £1,500 a month, with enterprise retainers far higher.

Are your SEO packages fixed or tailored?

Both. The Local plan is a fixed package at £595 a month with a set list of deliverables. Growth and Scale plans start from a standard template and are then tailored to the number of pages, locations and competitors involved. You get a written scope with the monthly price before anything starts, and it does not change unless you ask for more.

How much do PPC agencies charge?

UK PPC agencies usually charge either a flat monthly fee or a percentage of ad spend, often 10 to 20 percent. ProntX charges a flat fee by spend band: £450 a month for accounts spending up to £3,000, typically £750 to £1,200 for £3,000 to £10,000, and a quote above that. Ad spend is always paid directly to Google.

Is ad spend included in the management fee?

No. Ad spend is never included and never passes through ProntX. It is billed by Google, Meta, TikTok or LinkedIn directly to your own card or invoice account. Our fee covers the strategy, setup, optimisation and reporting. This keeps everything transparent: you can see exactly what each platform charged, and the ad account stays in your name.

How much does a small business website cost?

A ProntX business website starts at £1,950 plus VAT for a custom, mobile-first site of around ten pages, built ready for SEO. Ecommerce stores start at £3,950. Bigger sites with booking systems, integrations or large catalogues typically cost £6,000 to £12,000. See small business web design for what is included.

Do you charge setup fees?

Not for monthly services. Account setup, tracking checks and onboarding are included in your first month on SEO, PPC, social and email plans. If an existing account needs a major rebuild we will say so in your quote before you sign. For websites and apps, discovery and design are part of the fixed project price rather than a separate fee.

Is there a minimum contract term?

No. All monthly services run on rolling monthly contracts with 30 days' notice and no exit fees. We do recommend giving SEO at least four to six months, because organic results build over time, but that is advice rather than a contract term. Website and app projects are fixed-price builds paid in stages.

Do your prices include VAT?

No. Every price on this page excludes VAT. Where VAT applies, it is added at the standard UK rate and shown as a separate line on your invoice, so you always know the net figure your business is paying. If you are VAT registered you can usually reclaim it in the normal way.

Can I combine services into one package?

Yes. Many clients combine SEO with PPC, or a new website with ongoing SEO. Each service keeps its own published price so you can see what you are paying for, and we plan them together so they support each other. Combining services also means one team, one report and one point of contact instead of several suppliers.

How do I get an exact quote?

Fill in the quote form on this page or request a free growth audit. We review your website, search visibility and any ad accounts, then send a fixed written quote once we understand your goals. The quote lists the deliverables, the monthly or project price, and the terms, so there are no surprises later.

Free growth audit

Find out what is holding your growth back

Tell us about your business in four quick steps. Within two working days you get a short video audit of your website, search visibility and ads, with the three changes that would make the biggest difference.

  • Personal video walkthrough, not an automated PDF
  • Covers SEO, AI search, ads and conversion
  • No obligation and no hard sell

Get your free growth audit

60 seconds. Video audit within 2 working days.

What do you want to grow?
Which services interest you?
Roughly what budget are you working with?

This only helps us recommend the right plan. Ad spend is separate and paid direct to the platform.

Where should we send your audit?

No spam, no obligation. We use your details only to reply. Privacy

Get my free audit Call