Websites that bring in work
Web design agency in London for growing businesses
Custom websites that load fast, rank well and turn visitors into enquiries. Fixed prices from £1,950, built by the same team that can run your marketing.
- Fixed quotes from £1,950
- SEO-ready and WCAG 2.2 AA
- You own the site outright
Quick answer
ProntX is a London web design agency that builds custom business websites from £1,950 and ecommerce stores from £3,950 (ex VAT). Sites are SEO-ready, accessible to WCAG 2.2 AA and fast, with schema and llms.txt included. It suits SMEs, trades, professional services and B2B firms that want a site they fully own.
ProntX is a web design agency London businesses hire when they want a website that brings in enquiries, not just one that looks finished. We design, write, build and launch business websites from £1,950, ecommerce stores from £3,950 and bespoke web apps on quote, and the same senior team can then run the SEO and ads that send people to it.
The problem with most new websites
Plenty of sites launch looking sharp and then sit there. The pages are slow on a phone, the copy talks about the company instead of the customer, nobody set up tracking, and the developer has gone quiet by the time Google starts to crawl it. Six months later the business is paying a marketing agency to fix the site it just paid for.
We work the other way round. Before any design starts we agree what the site is for (calls, quote requests, bookings, online sales or qualified B2B leads), which searches it needs to rank for and how each page moves a visitor towards that action.
What you get from a web design company that also does marketing
Because ProntX also runs SEO, paid ads, email and social for clients, we build sites the way marketers need them: clean URL structure, proper heading hierarchy, structured data, fast templates, conversion tracking that works on day one and landing pages your ad team can actually use.
You get one point of contact from first call to launch, a fixed quote in writing, and a site you fully own. If you want ongoing help afterwards there is an optional care plan, and if you do not, you can take the site anywhere.
What is included
What does our web design service include?
Every project includes strategy, copywriting support, custom design, responsive build, technical SEO set-up, analytics and a managed launch. Nothing that affects how the site performs is sold as an add-on.
Plan
Discovery and sitemap
A short workshop on your services, customers and competitors, then a page-by-page sitemap mapped to the keywords each page should win.
Words
Copy that sells
We write or edit your page copy so it answers buyer questions in plain English, with clear calls to action on every page.
Design
Custom, not a template
A design system built around your brand: type, colour, components and page layouts, reviewed with you in a clickable prototype before build.
Build
Responsive and fast
Hand-built templates that work on every screen size, with lean code, compressed images and caching configured for good Core Web Vitals.
Search
SEO-ready at launch
Titles, meta descriptions, headings, internal links, XML sitemap, schema markup and an llms.txt file for AI assistants, all set before go-live.
Access
WCAG 2.2 AA
Colour contrast, keyboard navigation, focus states, form labels and alt text built in and tested, so more people can use the site.
Data
Tracking from day one
Google Analytics 4, Search Console and conversion events for forms, calls and purchases, so you can see what the site produces.
Launch
Migration and redirects
If you are replacing a site, we map every old URL to its new home with 301 redirects so you keep the rankings you have earned.
Pricing
How much does a website cost from a London web design agency?
A ProntX business website starts at £1,950 and an ecommerce site at £3,950, both one-off and ex VAT. Most growing businesses land in the £3,500 to £6,000 range; the final figure depends on page count, content and integrations.
| Package | Price (ex VAT) | Best for | Typically includes |
|---|---|---|---|
| Starter site | From £1,950 | Sole traders, trades and new businesses | Up to around 6 pages, custom design, contact and quote forms, local SEO set-up, analytics |
| Growth site | Typically £3,500 to £6,000 | Established SMEs, professional services, B2B firms | 10 to 25 pages, service and location pages, blog, case studies, CRM integration, deeper copywriting |
| Ecommerce | From £3,950 | Brands selling online on Shopify or WooCommerce | Store design, product and collection templates, payments, shipping and tax rules, product schema |
| Bespoke or web app | Quote | Portals, booking systems, SaaS front ends | Discovery sprint, UX, custom development, integrations and testing, scoped and priced in stages |
This is affordable web design for London without the shortcuts. The Starter price is lower than many studios because the scope is focused, not because steps are skipped: you still get custom design, copy support, accessibility checks and SEO set-up. Every quote is fixed in writing before work starts, and we tell you up front what would change it.
Website design
from £1,950 one-off
Fast, SEO-ready business websites
What is includedBuilt to be found
What are SEO web design services, and why do they matter?
SEO web design means the site is planned and coded so search engines and AI assistants can understand it from launch day. It is far cheaper to build this in than to retrofit it later.
Structure
Pages mapped to searches
Each service, product category or location gets its own page with a clear purpose, rather than everything crammed onto one long services page. That gives Google something specific to rank for each search.
Speed
Core Web Vitals in mind
We test loading, responsiveness and layout stability on real mobile connections before launch. Fast pages rank more easily and lose fewer visitors to the back button.
AI search
Schema and llms.txt
Organization, Service, Product, FAQ and Breadcrumb markup, plus a plain llms.txt summary, help ChatGPT, Perplexity and Google AI Overviews describe your business accurately.
Our technical SEO team can often fix a slow or poorly structured site without a full rebuild. We will tell you honestly which option is cheaper for you.
Timeline
How long does it take to build a business website?
A typical business website takes 3 to 6 weeks from kick-off to launch. Starter sites sit at the shorter end; larger Growth sites, ecommerce stores and anything with complex integrations take longer.
Week 1: discovery and content plan
We run the kick-off workshop, review your analytics and competitors, agree the sitemap and keyword targets, and send a content brief so you know exactly what we need from you.
Weeks 2 to 3: copy and design
Copy drafts and the homepage design come first, then inner page layouts. You review a clickable prototype on desktop and mobile, with two rounds of changes included.
Weeks 3 to 5: build and test
We build on a private staging site, load your content, set up forms and tracking, and test across browsers, devices, screen readers and slow connections.
Launch week: go-live and handover
Redirects, DNS, SSL and Search Console submission are handled for you. You get a recorded walkthrough of your CMS and a launch checklist showing what was done.
The single biggest cause of delay is content waiting on the client side. We keep that short with a clear brief, a shared folder and our own copywriting so you are approving words rather than writing them from scratch.
What we build
Which kind of website do you need?
Most clients need one of four things: a focused small business site, a larger lead-generation site, an online store or a custom web application. Here is how we approach each.
From £1,950
Small business websites
For trades, clinics, consultants and local firms that need to look credible and get the phone ringing. See our small business web design packages for what is included.
From £3,950
Ecommerce stores
Shopify and WooCommerce builds with product pages designed to convert and the technical basics for shopping search in place. Details on our ecommerce web design page.
Typical £3,500 to £6,000
B2B and professional services sites
As a B2B web design agency we build for longer sales cycles: case studies, sector pages, gated resources, CRM-connected forms and pages that answer procurement questions before a call.
Quote
Web apps and portals
Customer portals, booking flows and dashboards, often paired with a mobile app. Our app development team shares the same design system so web and mobile feel like one product.
Whatever the size, every site is a responsive web design build. There is no separate mobile version to maintain: the same pages adapt to phones, tablets and large screens, and we design mobile layouts first because that is where most local and B2C visitors arrive.
Sectors
Do you build websites for my industry?
Yes. We build for service businesses, retailers and B2B companies across London and the UK, and adapt structure and copy to how buyers in each sector choose.
Web design for tradesmen
Plumbers, electricians, builders and roofers need click-to-call on every screen, clear service area pages, photos of real jobs and a quote form short enough to fill in on a van seat. We link it all to your Google Business Profile. More on our trades marketing page.
Web design for plumbers and emergency services
For emergency work the page has to load quickly and show the phone number, coverage area and response promise in the first screen. We build separate pages for boilers, leaks, drainage and each area you cover.
Web design for accountants
Accountancy sites win on trust and clarity: services by client type, transparent fee guidance, team profiles and resources that answer tax questions. We build these with booking or enquiry flows tied to your CRM.
Web design for law firms
Law firm websites need practice area pages written for clients rather than other lawyers, SRA-compliant information and careful handling of enquiry data. See how we approach law firm marketing.
After launch
What happens after your website goes live?
Launch is the start of the useful part. In the first 90 days we check that the site is being crawled, that forms and tracking work, and that real visitors behave the way the design expected.
First 2 weeks
Launch checks
We monitor Search Console for crawl errors and broken redirects, confirm every form and conversion event is recording, and fix anything that slipped through testing.
First 90 days
Learn from real visitors
Analytics and session data show where people drop off. Small changes to headlines, calls to action or form length often make a bigger difference than a new design would.
Ongoing
Care plan or hand over
Choose the optional care plan for updates, backups, security and content edits, or take full control yourself. Either way you have the training and the access.
Web design and marketing in one place
A new site rarely fills itself with visitors. When you are ready, the same team can add local or national SEO, Google Ads, paid social or email, and because we built the pages we can create new landing pages and tests without a second agency in the loop.
Growing the site over time
The design system we hand over includes reusable blocks for service pages, case studies, location pages and blog posts. Adding a new service or area later is a content job, not a redesign, which keeps the site consistent as your business changes.
Why ProntX
Why choose ProntX over a typical web design company?
You get one senior team that builds the site and can grow it afterwards, published prices, and full ownership of everything we make for you.
What you can expect
- A fixed written quote before any work starts
- Senior designers and developers on your project, not a rotating junior team
- You own the domain, hosting account, code, content and analytics
- Replies within one working day throughout the project
- An optional monthly care plan for updates, security and backups, with no obligation
- Web design and marketing under one roof when you are ready to grow
What we avoid
- Locking your site into our hosting or a proprietary builder
- Page builders that bloat the code and slow the site down
- Stock templates sold as custom design
- Launching without redirects, tracking or a sitemap
- Long contracts for maintenance you may not need
- Promising specific Google rankings
ProntX has worked with more than 200 clients over six years. Many come to us for a website and later add search, ads or email, which is easier when the people running the campaigns built the pages. Not sure where to start? Our free growth audit reviews your current site and tells you whether you need a rebuild, a refresh or just better marketing.
Recent work
Brands we have built for
Our portfolio spans retail, automotive, beauty, fashion and public sector work, including Auto & Marine Urethane, Vanity Girl Hollywood, Lower Merion Library System and Monica The Label. A few recent projects are below.
How it works
What happens after you get in touch
- 01Free audit
We review your site, search visibility, ads and competitors, then send a short video walkthrough with the quickest wins.
Request audit - 02Plan and price
A one-page plan with goals, channels, timeline and a fixed monthly price. No surprises later.
See prices - 03Launch in weeks
Tracking first, then quick wins, then the bigger builds. You see progress in the first month.
See our work - 04Report and grow
Monthly report in plain English: leads, sales, cost per result and what we do next.
Talk to us
Explore
All web design services
How much does a website cost in London?
Our business websites start at £1,950 and ecommerce sites at £3,950, one-off and ex VAT. Most growing SMEs spend between £3,500 and £6,000 for a larger site with more pages, copy and integrations. Bespoke web apps are quoted after a short discovery stage. You get a fixed written quote before any work begins, so the price will not move unless you change the scope.
How long does it take to design and build a website?
A typical business website takes 3 to 6 weeks from kick-off to launch. A focused Starter site can be quicker, while ecommerce stores, sites with many pages or projects with custom integrations take longer. The biggest variable is content, which is why we provide copywriting and a clear brief so you are approving drafts rather than writing pages yourself.
Do I own my website once it is built?
Yes. You own the domain, the hosting account, the code, the design files, the content and the analytics data. We set accounts up in your name and give you admin access. If you ever want to move to another developer or host, you can take everything with you and we will help with the handover.
Will my new website be SEO friendly?
Every site launches with the technical foundations in place: logical URLs, heading structure, meta titles and descriptions, internal links, XML sitemap, schema markup, an llms.txt file and fast templates. That gives the site a fair chance to rank, but competitive rankings also need ongoing content and links. Our SEO team can take that on after launch if you want.
Which platforms do you build on?
Most business sites are built on WordPress with a custom, lightweight theme, which keeps editing simple and avoids being tied to one supplier. Online stores are usually Shopify or WooCommerce depending on your product range and budget. For portals and web apps we choose a framework that fits the job. We recommend a platform in the proposal and explain why.
Are your websites accessible?
We design and build to WCAG 2.2 AA. That covers colour contrast, keyboard navigation, visible focus states, labelled forms, alt text, sensible heading order and support for screen readers. We test before launch and include notes on keeping content accessible when your team adds new pages, because accessibility can slip as a site grows.
Do you offer website maintenance after launch?
Yes, through an optional monthly care plan covering software updates, security monitoring, backups, uptime checks and a set amount of content changes. It is not compulsory. Some clients prefer to manage the site themselves, and because you own everything, you are free to do that or to use another provider.
Can you redesign my existing website without losing rankings?
Yes. Before rebuilding we crawl your current site, record which pages earn traffic and links, and map every old URL to a new one with 301 redirects. We keep or improve the content on pages that already rank. After launch we watch Search Console for crawl errors and fix anything that comes up in the first weeks.
Do you work with businesses outside London?
Yes. We are based in London and work with clients across the UK. Discovery workshops, design reviews and training all run well over video calls, and many of our clients never need to meet in person. Local businesses outside London get the same local SEO set-up for their own towns and service areas.
Works well with
Related services
Free growth audit
Find out what is holding your growth back
Tell us about your business in four quick steps. Within two working days you get a short video audit of your website, search visibility and ads, with the three changes that would make the biggest difference.
- Personal video walkthrough, not an automated PDF
- Covers SEO, AI search, ads and conversion
- No obligation and no hard sell