Digital marketing in Brighton

Digital marketing agency for Brighton and Hove businesses

Brighton has more agencies than most cities its size. What it is short of is agencies that publish prices, plan around the visitor seasons and report on sales instead of activity.

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One plan across all channels
Published prices, no lock-in
Built around Brighton's seasons

Quick answer

ProntX is a London digital marketing agency working with Brighton and Hove businesses, from North Laine independents and hospitality venues to tech, creative and professional services firms. We run SEO, PPC, social media and email as one plan from £595 a month, on rolling monthly contracts with every account in your name.

Last updated 28 October 2026 · Reviewed by the ProntX strategy team

ProntX is a digital marketing agency for Brighton and Hove businesses that want one joined-up plan instead of a separate supplier for every channel. Brighton digital marketing has to work for two economies at once: a visitor trade that rises and falls with the seasons, and a year-round cluster of tech, creative and professional firms.

Silicon Beach and the seafront

Brighton has been called “Silicon Beach” since the 1990s, and a council evidence base put the ICT and digital sector at nearly 1,500 businesses and 6,800 jobs. Alongside it sits a visitor economy that brought around 11.4 million visits in 2024. American Express, which runs its European headquarters on John Street, is the largest private employer. Very few cities of this size have such different customer types side by side.

What that means for your marketing

A North Laine cafe, a Hove dental practice and a SaaS company in the city centre all need digital marketing, but their buyers behave differently. Visitors search on phones, often the same day. Residents compare reviews. B2B buyers research for weeks. We build the plan around your buyer first, then pick channels.

By business type

What does digital marketing look like for different Brighton businesses?

The right mix depends on whether you sell to visitors, residents or other businesses. Here is how we typically split it.

Visitor economy

Hotels, restaurants, attractions

Visibility in Google Maps, strong photos and reviews, Instagram content that makes people plan a trip, and paid search and social aimed at Londoners and day-trippers ahead of busy weekends. Email builds repeat visits from past guests.

Independents

The Lanes, North Laine, Western Road

North Laine alone has more than 400 independent shops, cafes and bars. Independents compete on character, so content, local search and click-and-collect or online sales matter more than broad awareness ads.

Tech and creative

Digital, games, SaaS and agencies

Firms selling nationally or globally need SEO content, LinkedIn, email nurture and paid search on specific terms. Buyers here are digitally fluent, so thin content or generic ads get ignored quickly.

Residents’ services

Clinics, trades, solicitors, gyms

Hove, Kemptown, Hanover, Preston Park and Patcham are distinct neighbourhoods. Local SEO and search ads targeted by area bring enquiries from people who live nearby, all year.

The calendar

How should Brighton businesses plan marketing around the seasons?

Build demand before the peak, spend hardest during it and use the quieter months to win local and repeat customers.

For visitor-facing businesses, the work that pays off in July starts in February: updating your Google Business Profile, publishing pages for summer events and offers, and growing an email list from past visitors. Paid search and social then scale up for spring and summer weekends and big city events, when click costs rise because everyone is bidding.

The Brighton Centre alone hosts around 160 events a year, which can lift demand for hotels, restaurants and transport on specific dates. We set ad schedules and budgets around those dates.

In autumn and winter, the focus shifts to residents, Christmas trade and corporate bookings. That is also the best time to fix your website and tracking, so next season’s spend works harder.

For tech and B2B firms the calendar is different: steady SEO and content through the year, LinkedIn and email around product launches and trade events, and lower paid budgets during the summer holiday dip when decision-makers are away.

The local market

How do you choose between digital marketing companies in Brighton?

Brighton has a crowded agency market, so compare on terms and measurement, not portfolios alone.

Search for a digital marketing agency in Brighton and you will mostly see directory listings with hundreds of local agencies, plus national firms with Brighton landing pages. Most show awards and case studies; very few publish what they charge. The city’s business networks, such as the Brighton Chamber with nearly 600 members and the Brilliant Brighton business improvement district covering more than 500 ground-floor businesses in the centre, are good places to ask for recommendations.

When you speak to agencies, ask: which numbers will you report monthly? Who exactly works on my account? What is the notice period? Do I own the ad accounts, analytics and website? ProntX answers those up front: rolling monthly contracts, published prices, one senior team and everything in your name.

Audit of website, search, ads, social and email
Tracking for calls, forms, bookings and sales
A 90-day plan with seasonal budget planning
SEO for Brighton and wider markets
PPC management with weekly reviews
Social media content and ads
Email flows for repeat visits and sales
One monthly report with cost per lead by channel

Fees

How much does a digital marketing agency in Brighton cost?

ProntX plans start at £595 a month, ex VAT. Ad spend is separate and paid directly to the platforms.

Plan	Typical Brighton fit	Monthly fee
Foundation	Independent shop or clinic: local SEO, Google Business Profile, tracking	From £595
Seasonal growth	Hospitality or leisure: search, social and paid campaigns timed to the season	Typically £1,200 to £1,800
Multi-channel	Tech, B2B or ecommerce brand selling UK-wide or globally	Typically £1,800 to £2,500+

The final fee depends on channels and volume. Every price is on our pricing page.

Working with us

How does ProntX work with Brighton clients?

Remotely from London, with regular calls, shared dashboards and replies within one working day.

ProntX has no Brighton office. Brighton is around 47 miles from London, and we meet in person by arrangement when it is useful. Day to day, the same senior team plans, builds and runs your campaigns, and can fix the website when it is the thing holding results back.

Start with a free growth audit, a personal video showing where your enquiries come from and what we would change first. See all areas we cover.

How it works

What happens after you get in touch

01Free audit
We review your site, search visibility, ads and competitors, then send a short video walkthrough with the quickest wins.
Request audit
02Plan and price
A one-page plan with goals, channels, timeline and a fixed monthly price. No surprises later.
See prices
03Launch in weeks
Tracking first, then quick wins, then the bigger builds. You see progress in the first month.
See our work
04Report and grow
Monthly report in plain English: leads, sales, cost per result and what we do next.
Talk to us

FAQ

Digital marketing in Brighton: your questions

Still unsure? Ask us anything. We reply within one working day.

How much do digital marketing agencies in Brighton charge?

Fees vary widely, from freelancers charging a few hundred pounds to agencies with retainers in the thousands. ProntX starts at £595 a month, ex VAT, for one or two channels. Plans combining search, ads and social typically cost £1,200 to £2,500 a month in fees, with ad spend paid directly to Google or Meta. Our pricing page lists every service.

Why would a Brighton business use a London agency?

Brighton has plenty of good local agencies, so the choice should come down to fit: price transparency, contract terms, who does the work and whether one team can cover every channel. ProntX is London-based with no Brighton office. We work through video calls and shared dashboards, and can meet in person by arrangement.

Is a freelancer cheaper than an agency?

Usually, per hour. But the fairer comparison is cost per enquiry, including your own time managing several suppliers. A freelancer is a great choice for one channel. When you need search, ads, social and email to work together, with cover during holidays, an agency often costs less per result.

How do you handle Brighton's seasonal trade?

We plan the year around your real demand. For visitor-facing businesses that means building search visibility and email lists before spring, increasing paid budgets for summer weekends and major city events, then shifting to local customers and Christmas trade later in the year. B2B clients get a steadier plan that avoids the August slowdown.

Which channels should a Brighton business start with?

Local and hospitality businesses usually see the fastest return from Google Business Profile, local SEO and Instagram. Tech and B2B firms do better with SEO content, LinkedIn and email nurture. Ecommerce brands need Shopping ads and paid social. In the audit we recommend the two or three channels most likely to move your numbers first.

Do you work with businesses in Hove, Shoreham and Lewes?

Yes. We work across Brighton and Hove and the surrounding area, including Portslade, Shoreham-by-Sea, Lewes and Haywards Heath. Campaigns can target the whole area or just the neighbourhoods you serve, and we track results by location so you can see where enquiries come from.

Will I be tied into a long contract?

No. Every ProntX plan is rolling monthly. Before signing with any agency, check the notice period, any minimum term and who owns your ad accounts, analytics and website if you leave. With us, all of those are in your name from the first day.

What does the free growth audit include?

A personal video, delivered within two working days, reviewing your website, search visibility, ads and social presence against Brighton competitors. It shows where enquiries are being lost and the first three changes we would make. There is no obligation, and you can act on it yourself if you prefer.

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